The future of entertainment is now. We don’t have to see the future to see that in that future, everybody will be looking for new ways to connect over their iPhones. The Augmented Resolution Game market is exploding right now, with experiences being set up across markets and crowdgroups to promote massive products that cannot generate word-of-mouth communication any other way. The recent videoplaygame, Halo 3, was presaged by a very popular and expensive ARG called “I Love Having Bees On My Face”. The quirky, indie-like nature of bees and the popular urban value of ‘love’ were correctly and thoroughly thought through to a final product – a series of half-connected clues that urban creatives could unravel while sitting on their polished floorboard homes in their rainbow tubesocks.
Introducing TWNPFD aka townpoofed aka Tanner Wakefield Never Pays For Dinner. The essential format of the game is that of the dinner date, the most value-rich romantic experience available to creative urbans and trendmashers. Small overheads of the format allow the host to attend to every player who can unravel the clues through the iPhone add and the geocached paper clues left on the front of bills at expensive eateries across the country. The final paper clue that links the iPhone application with the dinner bill is available only to the players that work out how to be in a position to wake Tanner up with eggs and bacon in the morning, two poached on ciabatta thanks.
Get your iPhones twittering and let the games begin!
(c) – Tanner Wakefield Enterdustries





















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